Forces Cars Direct sponsors evenings on Forces TV

Forces Cars Direct is pleased to sponsor Forces TV, supporting SSVC – the registered charity offering welfare support for the Armed Forces.

At Forces Cars Direct, it is our ethos to recognise and reward our Armed Forces community, past and present, with a unique new car programme allied to a 5-star personal service. With many of our team either ex-military themselves or with familial links, supporting military charities is close to our hearts.

SSVC was formed with the single aim: To serve those who serve. This resonates highly with our mission at Forces Cars Direct and so we are proud to support SSVC through this new sponsorship.

By sponsoring evenings on Forces TV and offering support to SSVC we are helping to increase donations for specific projects to make life more enjoyable for Service personnel and their families around the world.


The Services Sound and Vision Corporation (SSVC) was formed in 1982 from the merger of the Services Kinema Corporation (SKC) and the British Forces Broadcasting Service (BFBS). The organisation was founded on a single aim: To serve those who serve.

FCD Summary

You can watch Forces TV on Sky 450, Virgin 277, Freesat 165, Freeview 96, YouView 96 and BFBS TV channel 9.

Welcome to Forces Cars Direct

If you serve, you save

We provide new car discounts for all
Armed Forces personnel, past and present.

To discover the discounts available for you and to find your ideal car, please select your eligibility from the list below:

Not sure if you’re eligible? Find out if you are here